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BLOXULTRA - Privacy Policy
Last Updated: November 28, 2025
BLOXULTRA ("we", "our", "us") is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, how we protect it, and what rights you have.
This Policy complies with:
• GDPR (EU)
• UK GDPR
• CCPA/CPRA (California)
• Australian Privacy Act
• CAN-SPAM Act
• COPPA
• International eCommerce standards
1. Information We Collect
A. Information You Provide
• Name
• Email
• Billing/shipping address
• Payment info (processed via third-party)
• Account credentials
• Customer support messages
B. Automatically Collected
Through cookies, analytics, and logging tools:
• IP address
• Device & browser type
• Pages viewed
• Click history
• Time on site
• Referring website
C. Cookies & Tracking
We use three categories of cookies and similar technologies. Analytics and Advertising are switched off by default - the scripts behind them are not loaded at all until you accept them in the cookie banner.
• Essential (always on). Needed for the site to work: your shopping cart, login session, language and currency choice, fraud prevention, and the checkout itself (Stripe and PayPal set their own cookies when you pay). These cannot be switched off.
• Creator referral (always on). If you arrive through a creator's link (a URL containing ?ref=), we store that creator's code and a random, non-identifying visitor ID in a first-party cookie for 7 days. This is what applies your discount automatically at checkout and lets us pay the creator who referred you. It holds no personal data, is never shared with anyone, and is not used to advertise to you. If you never use a creator link, this cookie is never set.
• Analytics (your choice). Google Analytics 4, loaded through Google Tag Manager. Tells us which pages and products people use so we can improve the store. This also covers our own record of creator-referral visits - the page you landed on, the site you came from, your country and device type. We do not record your IP address or browser string for this, and nothing is written until you accept analytics.
• Advertising (your choice). Google Ads and the TikTok pixel. Used to measure whether our ads work and to show you relevant ads on other sites.
We use Google Consent Mode v2: every advertising and analytics storage signal starts as denied and is only switched to granted for the categories you accept. Rejecting is exactly as easy as accepting, and rejecting does not limit anything you can buy or do on the site.
You can change or withdraw your choice at any time - it takes effect immediately and fully on your next page load:
The same Cookie Preferences link is in the footer of every page. Your choice is stored on your own device only. You may also block cookies via your browser settings.
2. How We Use Your Information
We use your information to:
• Process and fulfill orders
• Provide customer support
• Improve and personalize the site
• Send shipping updates
• Send optional marketing emails
• Prevent fraud or misuse
• Comply with legal obligations
3. Legal Bases (GDPR)
We process data under:
• Contract necessity (fulfilling your order)
• Legitimate interest (fraud prevention, site improvement)